POLA “Vision 2029” —
Expressing its aspirations for
the 100th anniversary through emotive motion.

Toward 2029, the year of its 100th anniversary, POLA set out a new message — “We Care More.” — together with words inherited from founder Shinobu Suzuki. With a design that conveys the message clearly and organic animation that moves in response to scrolling, we aimed for an interactive experience that appeals to the emotions. It also supports six languages, so please take a look.