(NO) RAISIN SANDWICH

Expressing a romantic-mode,
cute world of sweets,
themed around a tea party
in your room.

We planned and produced the e-commerce site for “(NO) RAISIN SANDWICH,” the sweets brand produced by food essayist Sakiko Hirano. Themed around a tea party in your room, we aimed for a site where you can buy sandwiches enjoyably, with a playful spirit woven in. Imagining the moment you press the purchase button with a flutter of excitement, alongside the mysteriously cute characters who appear now and then, we built it together. Please take a look at the romantic-mode, cute worldview — and please give it a taste.